About Us

Our Story

Cymru Unleashed was born from a vision to celebrate Wales' historic participation in UEFA Women's Euro 2025 in a meaningful way that creates lasting impact. Our initiative aims to use this momentous sporting event as a catalyst for positive change.

What Makes Us Different

What sets Cymru Unleashed apart is our unique approach that combines sport, creativity, and innovation to create pathways for young Welsh women and girls. We believe that by connecting these three powerful forces, we can inspire a new generation to take pride in their identity and discover their own potential.

Our grassroots outreach ensures that we remain connected to the communities we serve, with a special focus on underrepresented voices and those with limited access to sport and cultural opportunities.

Our Mission

We are driven by a clear mission: "To make sport and culture accessible to all — inspiring a generation of young Welsh girls to lead, play, and dream beyond boundaries."

Our Objectives

• ✓ Increase sports participation among girls, with a focus on those from underrepresented communities,
• ✓ Champion equality and inclusion with 50% of participants from marginalized communities
• ✓ Promote Wales and Welsh culture through bilingual digital storytelling and immersive content
• ✓ Build a lasting legacy via strategic partnerships, public art, and educational resources